Say thank you with a reward
Offer a coupon code or a link — a discount, a free month, a gift card — as a thank-you for every testimonial, or just for videos.
A small thank-you goes a long way. Add a reward to your collection page and customers see it up front — “As a thank-you: 20% off your next month” — and receive it when they're done.
Choose whether they see the code straight away on the thank-you screen, or get it by email once you approve their testimonial, so nobody can collect codes with junk submissions.
The problem
Customers are happy to help, but a testimonial is still a favour. Without a nudge, most requests go unanswered — and chasing people individually with discount codes doesn't scale.
How it works
Set the reward
Describe it, then add a coupon code or a link (gift card, free-month page, booking link…).
Choose who and when
Every testimonial or only videos; shown right away, or emailed after you approve.
Customers see it
It's teased on your collection page and in invite emails, and delivered on the thank-you screen or by email.
What you get
Coupon codes with one-click copy, or a “Claim your reward” link
Reward all testimonials, or only video testimonials
Deliver instantly, or by email after approval
Shown on the collection page and in invite emails
Each customer receives the reward email only once
FAQs
Is rewarding testimonials allowed?
Thanking customers for their time is common practice. Reward every testimonial regardless of what it says — never only positive ones — and disclose it where required. ShowTrust rewards every eligible submission the same way.
How do I stop people submitting junk to get a code?
Choose “By email, after I approve it”. The code is only sent once you approve the testimonial, and the email field becomes required.
Related concepts
Related features
Ask for testimonials by email
Paste a list or upload a CSV, write your message, and send. Each link pre-fills the customer's name and email, with one friendly reminder.
Video testimonials, recorded right in the browser
Customers record on your collection page (or upload a file) with a countdown, your questions on screen, and a retake button. No app, no video cap.
A hosted collection page at showtrust.to/your-name
Send one link and let customers leave a testimonial in under a minute — no account, no friction.
Add a Wall of Love in minutes
Collect text and video testimonials, curate the best, and embed them anywhere with one line. Free to start — no card required.