Features/Curation & insights

Impression & conversion analytics per testimonial

See per-domain impressions, CTA click-through, and conversion attribution so you know which testimonial actually sells.

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A Wall of Love shouldn't be a black box. ShowTrust tracks how your testimonials perform so curation becomes a data decision, not a guess.

See per-domain impressions, click-through on your calls to action, and conversion attribution — then pin the testimonials that actually move the needle.

The problem

Most teams add testimonials and hope. Without impression and conversion data you can't tell which quotes are pulling their weight and which are just taking up space.

How it works

01

Embed and go live

Once your wall is embedded, ShowTrust starts recording impressions per domain automatically.

02

Track engagement

See CTA click-through and conversion attribution tied to the testimonials shown.

03

Optimize

Pin the top performers and run A/B tests to lift conversion on your key pages.

What you get

Per-domain impression counts

CTA click-through tracking

Conversion attribution by testimonial

Data to back your curation and A/B tests

FAQs

Does analytics work across multiple sites?

Yes. Impressions are reported per domain, so you can see how the same wall performs on different sites.

Can I A/B test testimonials?

Analytics gives you the impression and conversion data you need to compare variations and pin the winners.

Related concepts

Conversion RateClick-Through Rate (CTR)Conversion Rate OptimizationA/B Testing

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Star your favorites to the top, hide the ones you don't love, and fix typos — you stay in charge of what visitors see.

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A hosted Wall of Love you embed anywhere

Collect your best testimonials into one beautiful wall and drop it on any page with a single line of HTML.

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Create a project per product or client, each with its own collection page, wall, and settings — built for agencies and multi-product founders.

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Add a Wall of Love in minutes

Collect text and video testimonials, curate the best, and embed them anywhere with one line. Free to start — no card required.